LSW Lighting Ltd

Team

Principals

Dean Lind

dlind@lswlighting.ca

587-525-9908

Dean is the "L" in LSW and grew up in Alberta. He discovered lighting while pursuing an education degree. Six pages into a lamp technical guide, and he knew what he wanted to be when he grew up.

After gaining over 21 years experience in lighting at both the retail and wholesale level, Dean moved on to purchase a lighting agency back in 2008 and hasn’t looked back since.
At LSW Lighting, Dean does some design and AGi32 work. With his help, his clients get the right design for their needs.

Dean also manages a lot of the business side of the agency while playing a leadership role within the sales and operations of the company. He also is the go to IT guy.

In his spare time, Dean loves to play with his pooch (Jetta) and tool around with cars or computers. When he is not doing any of those he likes to tinker with his Harley Davidson Rocker Custom motorcycle.

Pat Skolski

pskolski@lswlighting.ca

587-525-9907

Patrick is "S" in LSW and comes to being the man who does everything at LSW organically. He is a journeyman electrician, who has a decade’s worth of experience of working for a lighting manufacturer, and an equal amount of experience working at the company formally known as Focus Lighting Agencies.
Patrick’s interests outside the world of lighting revolve around his family, riding the open roads on his shiny black Harley Davidson motorcycle and cheering on the hockey teams of Edmonton.

Colin Wright

cwright@lswlighting.ca

587-525-9908

Colin Wright - Colin Wright is the “W” in LSW and has worked 25 years in the lighting industry.

Previous experience comes from being the Principal of Focus Lighting Agencies.
You can often find him working behind the scenes on stage productions and as a member of the crew for various live bands. *There is a story in there somewhere*.

Colin loves working with people on the design team to get the lighting to work out just right. It is a moment of pride when the outcome of the design matches the concept perfectly.

He takes on a mentor role with the up and comers in the lighting industry, to help them stay current with technology and environmental factors.

Colin appears to be a bit of a renaissance man when it comes to his time outside of work.
He loves the theatre, music, and traveling. He also finds time to give back to his community by volunteering for several charities and organizations around town.

Turning Edmonton into a world leader in lighting is Colin’s dream and he has the best words to live by: "Be Involved".

Sales

Ryan Sonnenberg

rsonnenberg@lswlighting.ca

587-525-9912

Ryan comes to LSW Lighting by way of a decade’s worth of experience at the manufacturing and contractor levels in the electrical field.

Supplementing his work experience, is several Philips Lighting Certifications, including courses in: Lighting Theory, Ballasts and other advanced lighting technology courses.

Ryan was also the first person in Canada to achieve the Philips Lighting LED certification.

Ryan came to find his passion in lighting, as a teenager, when he read a pamphlet about lighting technologies.

This led to his discovery that lighting can be used to positively influence the everyday lives of people. And since that moment, he has strived to achieve that ideal for his customers.

Jeff Nicholson

jeff@lswlighting.ca

587-525-9913

Jeff Nicholson. Local Style Icon. Car Guy. Sun Worshipper.

-Apprentice Millionaire. Champion. Crooner?

Cars! If you ever need to get Jeff’s attention, start talking about the glorious beasts of the road. The man is well on his way to filling an entire warehouse of collectible cars.

Now that you know a little bit about Jeff’s passion, you should know that he has worked a considerable amount of time in the electrical industry (almost 3 decades!), and he has volunteered his time to be a community leader – as a city champion football coach.

Raquel (Rocky) McAllister

Sales

raquel@lswlighting.ca

587-525-9909

Hoarder of good taste, Time Traveler, Pinner.
Once known for looking like her pet cat, Raquel has followed her animal like instincts to become part of our Customer Service team, and is now specializing in working with Designers and Architects.
Its easy to see where her design aesthetic comes from, as she was enamored with classic musicals and Audrey Hepburn movies from an early age. No comment on whether she can dance like Ginger Rogers though.
Raquel is a DIY-er and in her downtime, she can be found curating Pinterest boards looking for her next project. She always has interesting ideas, and is a bit of a photo bug – as she is responsible for taking the photos of the goings on in our office.
Her greatest wish for job fulfillment is to say “I made this happen”, and she is well on her way to being able to say just that.

Quotations

Mike Holmes

Quotations Manager

mholmes@lswlighting.ca

587-525-9911

Mike was one of the original Advantage Lighting team members before they joined forces with Focus Lighting Agencies to become LSW Lighting in Nov of 2012. Being part of the Project Co-ordinator team, Mike is involved in all aspects of project completion.

In Mike’s spare time he can be found cleaning up at a poker game, or making plans for lighting Downtown Edmonton to resemble the Las Vegas Strip

Laura Bzowy

Quotations

laura@lswlighting.ca

587-525-9919

"A blank page of canvas". Her favourite!

Tom Clooney

tclooney@lswlighting.ca

587-525-9910

Tom is always expanding on his education and training to provide the very best for his customers.
Recently he has been working on interpreting photometry and using lighting software.
He has been factory trained by most of our key lighting manufacturers and isn’t stopping there. He hopes to compliment his lighting education by completing the various IES courses that are available.

As an avid fan of the Oakland Raiders, most weekends, Tom can be found watching sports, but only when he isn’t coaching fastpitch softball.

Scott Green

sgreen@lswlighting.ca

587-525-9916

Scott Green. Iron Man, Gregarious, and Your New BFF.

Open Minded, Family Oriented, Social Enthusiast. Magnet.
Scott instantly makes you feel at ease when you meet him. It’s a rare gift. Immediately you are surrounded by his positivity, light, openness, and charisma. You can’t help but want to add him into your circle of friends. And I suspect that if you make it into the inner circle, there will be much dancing, singing, and fun. There will be fun!
Scott is a dreamer, and loyal beyond belief, even after all this time he still believes that the Toronto Maple Leafs will win another Stanley Cup. Keep hoping – they need all the help they can get!
Do unto others….is the rule Scott lives by. He won’t break this rule, or any others. He tows the line, a quality that is much appreciated by this agency.
When you call the office, and ask to speak to Scott – here is what you are going to get. Someone who listens. Someone who cares. Someone who will solve the problem – if there is one. Someone who wants to make your experience an awesome one. And at the end of the call, I would not be surprised if you have decided to make plans to go out and sing some karaoke.

Customer Service

Cayley Sargent

Customer Service

csargent@lswlighting.ca

587-525-9915

Cayley has been with LSW Lighting since it was formed in November of 2012. As a Quotations/CSR team member she uses her 25+ years of customer service experience daily.
Cayley has a remarkable talent for keeping herself and the customer calm and happy. This might have something to do with her love of life and laughter. Her “joie de vivre” is indeed infectious.
In her spare time, Cayley can be found outdoors playing golf, slo-pitch, camping, or playing with her incredible dog Jackson! (Although we are not sure why, Dean often refers to him as Half Ton)

Trisha Stark

Customer Service

tstark@lswlighting.ca

587-525-9914

Check back soon for Trisha's story!

Administration

Randene Craig

rcraig@lswlighting.ca

Randene has been with LSW Lighting Lighting since November of 2012. As the Office Administrator, she gets to use her natural sleuthing abilities to reconcile accounting discrepancies.

Outside of the office she spends time with her dog and stays centered by doing yoga. Not one to idle away her day, Randene follows the Dionysian attitude “Just Do It” (made famous by a certain sportswear company).

Jetta

D.O.G (Director of Greeting)

jetta.lind@lswlighting.ca

Jetta is our Director of Greeting (D.O.G) and has spent some time in Finishing School (aka several levels of Obedience and Agility training).

Jetta has been with the company part time since Nov of 2012. Her duties are quite varied but include running around, laying under desks and fetching the occasional toy until she exhausts herself.

Sometimes she will run off with Mike’s shoe